Flower Blog

The Conrad London St. James Becomes Our Third, Five Star Hotel To The All For Love Portfolio


It's been another epic week for All For Love, with the Conrad London St. James becoming our third 5* Hotel in our portfolio of clients.

It was an extra special contract for founder, Ruth, as this week, six years ago, she had her first job in Covent Garden. Heading out to impress and win new business she attended and pitched for the then Intercontinental in St James. Although her company just missed out, coming second, it was a very proud moment for Ruth to have even been in the running for  such a contract - something her then employer had never had. A few months ago, and six years on, the housekeeper at the newly named Conrad London St. James contacted All for Love out of the blue and asked Ruth to do their hotel contract flowers - not knowing that she was the same girl who pitched for it all those years ago under someone else. Turns out, this lovely housekeeper wanted Ruth all along and six years on her initial designs that she drew up all those years ago for the pitch were finally realised as they were installed in the hotel this week. Sometimes, it's just meant to be.... 

Using a combination of purple and cream hydrangeas, orchids and delphiniums the result is simply stunning.

We're so thrilled to be working with the wonderful Conrad London St. James and look forward to creating beautiful displays for them.



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