A Bit About Us...

All for Love, is a boutique, London florist totally dedicated to producing beautiful flower arrangements for all occasions and clients - corporate or private!

Our company's name, 'All for Love', comes from our founder Ruth's favourite, super large headed, most beautiful, bright pink rose...and the sentiment seemed fitting for a florist too! All flowers are given with love and we love making up all our flowers! It's also why Ruth got into flowers in the first place five years ago- for the pure and total love of it all. Making sure that this genuine passion comes across in both our service and our creative work is of upmost important to us and is our company's main ethos that we continue to stand by as our little company grows. We added in the London part so people know where we are, and it makes us sound a bit like Burberry too! 

We lovingly design and create all flower arrangements, bouquets and event flowers by hand in our new studios in South West London but are available to travel anywhere in the UK (or abroad!) for Weddings and Events upon request. If its hotel or corporate flowers that you're after, get in touch and we will be delighted to provide you with a no obligation quote and sketches if required! We love a quick watercolour drawing and brainstorm! Nothing is too much trouble, so please ask away and we look forward to hearing from you soon! 

All our love,

Ruth & Team! xxx

What People Say

"It is rare to find a florist with such an instinctive understanding of what is required for a particular event – and you can be assured that the results will...Read more

Marmalade London

Ruth and the team at All For Love London are such a pleasure to work with. They always exceed our expectations with both their creativity and high standards. We would...Read more

Beauty Seen PR

Ruth and her team have to be the most creative and inspiring florists I have worked with. She can work to any brief and creates truly beautiful and at times...Read more

Elizabeth Arden