Flower Blog

Elizabeth Arden New Product Launch


We had the ABSOLUTE pleasure of dressing a press event for Elizabeth Arden recently, aboard the wonderful, luxury Silver Sturgeon boat on the Thames.

To launch their latest skincare innovation for the summer, Elizabeth Arden are set to #outsmartthecity with their Prevage range.

The brief was to dress the Silver Sturgeon with a colour scheme of white, clear and green to give a fresh and luxurious feel. On entering, a large white hydrangea dome, placed on a beautiful clear glass urn set the tone. Within the venue, featuring fluffy, clean and luxurious bar and table arrangements of hydrangea domes and white Avalanche roses, scatter pebbles and candles added to the luxury spa feel. Accompanying the larger urns displays and adding a fresh contrast of green were beautifully massed bowls of succulents, what a wonderful combination.

Press were treated to a delicious breakfast with the chance to catch some of the glorious London sunshine on one of the Elizabeth Arden deckchairs up on deck. Adding to the vibe, was DJ Alice Levine, who looked fab next to our dressed DJ deck.

A huge thanks to the event production team, Marmalade London, who were fantastic to work with and of course a huge thank you to the good ship Elizabeth Arden – all aboard #PrevageCitySmart

#elizabetharden #breakfast #launch #silversturgeon #thames #luxuryboats #beauty #skincare #london #outsmartthecity

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